Multi-passionate Success with Liz Crawford
“What have I done? What have I learned? What can I do? How can I give back? What do I have that could be useful to young women who maybe want to start their own businesses and have that kind of independence?”
- Liz Crawford
My guest Liz Crawford, an entrepreneur, philanthropist, and multi-passionate is going to rock your world. A woman with more than four businesses, Liz is dedicated to the growth and ethical behaviours in the international modelling industry, and ensuring her team are all independently successful.
Liz started her first business after retiring from modelling in her early thirties. What followed was an organic growth and expansion from production agency, to model advocacy, to a modelling agency, and even into renovating an old motel into a luxury getaway in Winnipeg.
So, if you are a multi-passionate entrepreneur and you don't want to choose just one business, then today’s episode of The Road To Seven Podcast is one that you don’t want to miss.
In this episode of the Road to Seven podcast, you’ll discover:
How Liz moved past the price increase mindset hurdle
How Liz developed a positive team culture
How Liz balances multiple businesses
About Guest:
With careers as a movie actress, fashion stylist, freelance journalist, and international model, Liz Crawford’s experiences have been far from what one could call ordinary. In 2007 Liz founded Swish Productions, using her knowledge and expertise in public relations and fashion to open Winnipeg’s only full service fashion marketing and public relations firm. As a former model Liz passionately advocates for laws and education to provide a safer environment for young models working currently in an unregulated field. In 2007, Liz was invited to speak in Ottawa at the House of Commons in an effort to regulate the modelling industry for model’s safety. In 2008 those long awaited laws were passed. That year Swish Productions sister company, Swish Model Management was born. Now a top agency in Canada, representing some of Canada’s most recognized international models.
Highlights:
00:01 Intro
04:23 Meet Liz
05:11 Liz’s first company
11:05 The price increase hurdle
12:52 Liz’s second company
19:55 Dismantling systemic sexism in the modelling industry
21:54 Liz’s third company
24:45 Liz’s fourth company
28:54 Liz’s team
37:34 What Liz knows now
43:27 What’s next for Liz
Links:
Swish model management: https://swishmodelmanagement.com/
Her HQ: https://www.herheadquarters.com/
The Rosè websites: https://www.therosebeachhouse.com/
To work with me and make your next power move, visit:
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